Numerous advertising leaflets, which clog postal screens, often frustrate the bourgeoisie. Vlasnikov is not in charge of imposing information on them that they do not need. In addition, local residents still have to sort through stacks of waste paper to find out receipts for payment for housing and utility services.
Have fines and other administrative penalties been handed over to all advertising makers?
In essence, the postal screen is “prolonged” for the apartment, even spending on the bathroom and installation of the postal screens is turned on until the hour when the alarm goes off.
Federal legislation stipulates that it is important to save postal money and cleanliness. bear the local organs of power. Russian Post only rewards prompt delivery of postal correspondence,” the press service of the Federal Post Service of the Tula region explained to Myslo correspondents.
Tuli’s administrative and technical vision is also powerless in this situation. The head of the department for administrative and technical supervision, Natalia Kononikhina, explained:
Natalia Kononikhina
It turns out that this situation lacks the “help yourself” principle. The solution may be, for example, to hire a concierge, who would not allow outsiders at the booths. Before speaking, this practice has been extended beyond the border, and there are virtually no problems with “spam” in postal accounts.
- In the USA, practically in every booth there is a concierge, without whom you will not be able to pass, - says the tule Lyudmila Filippova. - And the postal screens are located in a special room, as they will always be in the first version. All correspondence must be sent to your address, for example, if you have subscribed to the song catalogue. The concierge receives your orders when requested, puts them on a rack in an adjacent area, and then delivers them to the bag for signature.
Others deal with “paper spam” safely: place a trash can for booklets at the entrance and put all unnecessary waste paper there.
In fact, it is only possible to fine “spammers” if certain changes are made to the laws, for example, to the law on advertising and to the Rules for the replacement of sleeping lanes in rich apartment buildings.
Before the speech, in Nizhnyokamsk on the 6th of 2013, restrictions were introduced on the distribution of all advertising products on postal screens of large apartment buildings. The municipal government has decided to fine legal entities - from 200 to 500 thousand rubles, who, regardless of the fence, continue to distribute leaflets through the boxes. It is possible to legally distribute booklets into boxes in this case, since the distribution of all the baggage people in every rich apartment building and the removal of the signatures of the rulers about the year for the printing of cashless newspapers or leaflets.
And other third-party products – it is safe and effective to achieve an effective type of targeted advertising. Make them profit from other and medium-sized commercial organizations and individual entrepreneurs. Why add more leaflets with postal screenshots? Why do they rob businessmen? For these other foods, we will try similarities with this article.
Select non-addressed advertising
In order to evaluate the expansion of postal orders for other products in terms of the effectiveness and value of the product, this process affects the skin of the potential buyer. Kozhen of us, entering the entrance of the Vlasny booth, first checks the mail screen. Together with the addressed correspondence, you may also have a variety of advertising products. Many people need to become familiar with the current range of goods and services, first sending the leaflet to the brochure. Or maybe you should click on the proposals of certain individuals, and contact the company representatives for detailed advice. They themselves are covered by this advertising.
Advantages of addressless advertising
The expansion of postal screens encourages different beliefs of the population and to find their customers. What other advantages do a similar channel for supplying information have? There are some pluses here:
- Expanding advertising through mail-order screens pays off handsomely and has a good showing of effectiveness. Average skin on the heels gets stuck with the product. And for the eighth time you will want to cancel the reporting information. You can come to the retail outlet or contact a representative of the advertiser by phone.
- Long-term, close contact allows potential buyers to remember the brand and then search for products bearing this trademark at various levels. Which one is clearly distinguished from stationary and over-the-top types of advertising. Great billboards, the sides of the black vantages grow mustache. But the maximum that an advertiser can provide is to increase the recognition of the name of the enterprise and the trademark of its products. The leaflet in this regard is very useful. It provides a new set of contact information and provides information about advertised products or services in more detail.
- The expansion of postal screens allows for targeting local markets.
Information for advertisers
To assess the profitability of a particular advertising product, it is important to analyze the expenditure on your promotion of postal screenshots. The potential for such services lies in the number of leaflets and newspapers that need to be distributed. Thus, one price is formed for expanding leaflets up to 10 thousand. pieces, friend - for burial a maximum of 20 thousand. potential clients, the third - for production of more than 20,000 pieces. A possible change in vartosti is important depending on the size of the product and the scale of the territory where paper advertising may be distributed.
Warehouse for all kinds of advertising
Our first step is to expand leaflets on postal screenshots - a typical process that greatly affects the success of any advertising company. It is impossible without the integrity and honesty of the police officers of the bureau. Expanded advertising with postal screenshots for continuous monitoring. For so many agencies they create special services that need to be created. It is also possible to closely monitor the work of retailers. And the representative of the postal manager, together with the employee of the control department, anonymously identifies the areas where the advertising product will be distributed. Since there is a leaflet in the postal screen, the agents did their best.
Who can do such service quickly?
It cannot be said that the expansion of newspapers by mail order, as an advertising service, is suitable for all businessmen. Slide to vikoristuvat the advantages of such delivery and to protect the exchange of stagnation in this way. For example, a small center undergoing renovation can expand its advertising products in nearby areas. In the wider market, the Vlasnik Masterna does not have any problems. It is not possible to serve a large segment of buyers. Therefore, local advertising like this is ideal for him.
On the other hand, the placement of hand-made products on postal screens can be oriented to a specific target audience. As a rule, people from the middle century and pensioners receive mail in our time. Therefore, flyers with addresses of nightclubs and fashionable sales will not contribute to success. And information about discounts and promotions on products in nearby stores, the services of specialists in repairing household appliances, installing doors, metal-plastic windows, satellite antennas will be of great use to them. The correct choice of the target audience and the method of conveying data clearly pays for the costs of preparing and distributing all other products, increasing the effectiveness of advertising.
Rozpovsyudzhennya on postal screenshots
Moscow is obviously one of the light centers of the industry. And in this place there are representations of almost all lighting brands. You may think that this service is not worthwhile for the great manufacturers, creators and distributors of the world-famous trading companies. Of course, no one will advertise a well-known brand of beer or popular bottled beverage technology in this way. But good advertisers can promote a brand for their own purposes. Why should everyone’s logo be put on a leaflet or brochure, and underneath it is a text about sales. It’s important to remember that for this type of advertising the brand needs money. Although on the scale of one district, such a violation of the rights of government is unlikely to be even noticeable.
Expand and gain!
As a matter of fact, putting out a small piece of advertising material, because it is folded correctly and distributed to people of the highest level, can bring a lot of value to both entrepreneurs and potential buyers. If your product is not intended for the specific target audience, and you cannot rely on this method of attracting potential buyers, you can consider ways of distributing leaflets, newspapers or brochures with a representative of the advertising bureau.